Byggindustrien is the 2022 circulation winner amongst Trade Magazines/Industry Journals in Norway.
The background for the explosive growth is a combination of the introduction of plus subscriptions on Bygg.no and the fact that the paper edition can be read digitally, explains editor-in-chief of Byggeindustrien, Arve Brekkhus.
- We have not been among the first restricting access to digital content, but when we first chose to do it, we did it thoroughly in order to hit our target group as well as possible. This has resulted in a subscription solution that not many others have used.
The solution Brekkhus refers to, is domain subscriptions. The solution gives companies the opportunity to buy subscriptions based on their mail domain, explains managing director Ragnar Sandin at Byggeindustrien.
We would like to congratulate Byggindustrien, as the 2022 circulation winner amongst Trade Magazines/Industry Journals in Norway.
Please let us know, if you want to learn more about domain subscriptions and the corporate solutions that Byggindustrien are using.